In a nutshell:
Sometimes the most technically proficient photographer is not always the best photographer. What makes a great photograph? It is one which goes beyond being technically flawless. It connects with its viewer and speaks to its viewer. The litmus test is this: does the photograph create an emotional impact? Does it rise above being merely interesting? Does it instill a mood? You can’t reach that level in photography through technical competence alone, you have to have an emotional connection to the subject and have the artistic ability to interpret, re-create, and present it in print.